Small Business Blog

Tips for An Effective Ecommerce Website
Millions of dollars (and yen, and Euros) are paid online every day, and signals show that the rate of online purchases will only grow in the coming years.
Is Your Website Effective? [Infograph]
People often ask me, “What can I do to make my website more effective?” Ninety-nine percent of the time, my answer is the same — because, no matter how many small-business sites I review, I find similar issues. This infographic shares my top five online business practices.
3 Advanced SEO Techniques You Need to Know
The world of search engine optimization is a complicated one, and if you’re a “non-techie” business owner who’s been thrown into webmaster duties for the simple sake of having a business web presence, just learning the basics of SEO might seem overwhelming.
Essential On-Page SEO Techniques
Much of the search engine optimization (SEO) world revolves around generating backlinks that point back towards your website, but there’s a whole other set of best practices you need to be applying to your site as you build it in order to ensure success with the search engines. So today, let’s look at on-page SEO and how it can improve your site’s chances of generating traffic through the natural search results.
How Homestead Websites Save You Money
If you're in the process of starting your first ecommerce business, you know that every penny counts. In fact, saving money in one area – like your website design – could mean the difference between fully stocking your store at its launch or flying by the seat of your pants and hoping that no one orders those few items you haven't yet been able to purchase.
The Top 7 Website Marketing Mistakes (And How to Avoid Them)
Website marketing is a complex practice, but it’s one that’s crucial to master in order to get the most out of the website you’ve invested so much time and effort into building. So as you go about improving your web marketing skills, keep an eye out for the following mistakes. They’re quite common to new website owners, but can easily be avoided if you know what to watch out for.

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