Small Business Blog

The Top 7 Website Marketing Mistakes (And How to Avoid Them)
Website marketing is a complex practice, but it’s one that’s crucial to master in order to get the most out of the website you’ve invested so much time and effort into building. So as you go about improving your web marketing skills, keep an eye out for the following mistakes. They’re quite common to new website owners, but can easily be avoided if you know what to watch out for.
The Top 7 Split Tests You Should be Running on Your Site
Today, we’re going to break down the “Top 7” split tests you should perform on your website first. Hopefully, this guide will give you a concrete, actionable strategy for getting started with split testing on your site.
Site Speed: Why It Matters and What You Should Know
From a personal enjoyment standpoint, you know how frustrating it can be to wait around for a slow-loading website. You’ve clicked through a new page because you’re interested in the content posted there – so every second spent waiting makes you less and less interested in what the site has to offer. If it’s your site that’s slow, you could be losing tons of impatient visitors who aren’t willing to stick around and wait for your content to load!
PPC Basics: How to Get Traffic Fast
So far on our Homestead Blog, we’ve talked a lot about how to build traffic by achieving high rankings in the search engine results pages using a process known as search engine optimization (SEO). And while these techniques are incredibly valuable in terms of your site’s long term success, there’s no arguing with the fact that SEO traffic can take a long time to materialize.
How to Hire an SEO Agency to Improve Your Site’s Ranking
When it comes to building an effective business website, there are plenty of different elements that need to come together to form a cohesive whole. Search engine optimization (SEO) is just one of these components that’s vital to internet marketing – though it’s one of the least understood by most businesses
Top 7 Mistakes in Web Design
An attractive, usable web design will help users spend more time on your site and trust you and your business more. If you want your visitors to associate you with quality, set yourself apart by avoiding these top mistakes in website design.

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