Small Business Blog

UX 101: What is User Experience? [Infographic]

What do IBM, Amazon and McAfee have in common?  They're all brands that have improved profitability and minimized support costs by investing in their website UX.

Web Design Trends Worth Noting

The web has come a long way from the GIF-intensive, visually assaulting “GeoCities” style designs of the late 1990s. As coding languages evolve and high speed access reaches further around the world, website designs have become infinitely more complex and aesthetically pleasing.

25 Questions EVERYONE Has About Their First Website

If you’re thinking about building your first website, congratulations! Though the process might seem overwhelming, new internet technology has made it possible for even the greenest of beginners to create attractive digital properties.

Conducting a Social Media Competitive Analysis
Engaging with your company’s customers on social media is a “must do” for small businesses. Not only do popular social sites give you unprecedented access to your target buyers, there’s some evidence to suggest that the amount of engagement you’re able to drive on these sites contributes to the overall SEO performance of your site.
Link Building 101: How to Get Started
When it comes to SEO, there are two sides to the coin – the on-page activities you undertake to make your site as appealing as possible to the search engines and the creation of off-page backlinks that demonstrate to the engines that your content is well-regarded by others.
3 Keys to a Strong Social Media Strategy
According to the “Infinite Dial 2013: Navigating Digital Platforms” report recently released by the Arbitron research agency, approximately 86% percent of all respondents ages 18-24 have a profile on at least one social network

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